Continuous Upskilling
Level Up Your Product Mastery with Our Innovative, Fast, and Personalized Program
Why you need something different?
- It’s hard to assess your current skills and what you need to learn next.
- Online courses are generic, lack hands-on work, and end up being abandoned.
- Your set of needs and challenges is unique.
- But having a dedicated coach multiple hours a week is prohibitively expensive.
What is our unique proposition
Individually assess your skills and what you need to progress
Receive an action plan customized to you
Participate in small-group cohort with monthly classes and cases
Monthly individual coaching session to check your progress
(*) Program available in English and Spanish!
Who is this program for:
This program is specifically designed to help Product people improve their skills and grow in their careers.
We have two paths according to your career level.
Product Managers
For individual contributors who want to improve their skills around:
- Discovery
- Product analytics
- Efficient delivery
- Strategy, Planning, OKRs
- and more…
If you are an aspiring PM, this option is also for you. But expect a highly demanding program, where you will receive a lot of extra material to get you up to speed with the PM fundamentals.
Leaders and Senior PM
For Heads, Directors, or Senior PMs growing into leadership, this path covers:
- Vision and strategy
- Strategic roadmaps and goals
- Coaching PMs
- Managing C-level stakeholders
- Structuring teams
- and more…
How does the program work?
Onboarding
The program starts with a series of set-up activities:
Continouos Upskilling
Following your action plan you can access
- Self-paced training material
- 2 hands-on cohort-based classes per month
- Monthly deliberate practice sessions to practice a case
- A monthly coaching call to track progress and update your plan
Do you need more info? Schedule a quick-call or write to info@productdirection.co
(*) Sessions and material available in English and Spanish!
100% Money back guarantee
We hope this decision is already a no-brainer.
But just in case, let’s make it easier:
- You can cancel at any time.
- If for any reason you are not satisfied with the program, you can get a full refund. No questions asked.
Group Discount
For this first cohort, we have an exclusive offer: for each group member, everyone gets a 10% off, up to 40%.
- Group of 2: 10% off each
- Group of 3: 20% off each
- Group of 4: 30% off each
- Group of 5: 40% off each
Write us an email to info@productdirection.co with all the participants, and we will detail how to make the group subscription.
What happens when I apply and FAQ
Launch dates
You will receive an online assessment to evaluate your skills
You will receive a personalized action plan based on your assessment results
You will be able to schedule the session in a time that is convenient for you
The calendar of cohort-based classes and practices sessions would be open for you to subscribe.
FAQ
Most companies will have training budget available for this type of programs. We can provide the information needed to request the reimbursment.
Yes. Students will be asked about their preferred language and will be assigned to the proper cohort
Classes will be set at approximately 9 PT, 12 ET, 5pm Central European Time. They will be recorded in case you can’t attend one.
For coaching sessions there will be many options in different timezones to pick the one that works for you.
There is a 100% money back guarantee. Just write to us and we will process a refund.
Yes, you will have 30′ 1:1 coaching sessions to address your specific needs and follow your action plan.
Cohorts are up to 20 participants, but many times you will get into smaller groups.
Cases will change frequently, covering a variety of product types and industries. You will also have the chance to propose a case study! (but you will have to do some prep work!)
More questions?
Write to us at info@productdirection.co
Or schedule a quick chat to discuss any further question:
About Nacho Bassino
Nacho has been working with digital products, leading product managers, and helping product teams for two decades, in different companies and industries. He held leadership positions as CPO at Bestday, Head of Product Development at Almundo and Vostu, and Director of Product at XING and Despegar.
He is also passionate about sharing experiences and helping the product community. For the last 7 years, he has regularly shared articles, created 2 podcasts, and organized Product Tank (the largest product community in the world with over 220 city-communities) in Buenos Aire, Cancún, and Europe. Furthermore, he regularly speaks at renowned conferences around the world such as MTPCon, Miro’s Distributed, Product Camp, and many more.
Since 2015 he has been helping product teams with different training, coaching, and consulting services. He has created Product Management programs and classes for different institutes, like Universidad de Palermo, Udemy, and Digital House, among others. He has mentored and coached independently and as part of institutions such as Endeavor, The Hero Camp, Product League, and many more.
Most recently, he wrote Product Direction, a book that addresses how to create a winning product strategy and align its execution through strategic roadmaps and OKRs.
What Our Clients Say
Get started today with a unique price
You would not find any program like it anywhere else. Individually this packages might cost:
- Assessment and action plan: $300
- Comprehensive training program: $800 to $5000
- 6 session Coaching pack: $1200 to $3000
This promotion will end on April 24th. Enroll now!
We delved deep into the latest best practices and techniques for crafting effective product strategies. The group discussions and exercises left me feeling energized and equipped with a valuable set of new skills and insights that I can implement immediately.
I gained a better understanding of the key considerations involved in guiding the direction of the product. Nacho provided valuable insights and the interactive breakout sessions allowed me to learn from my fellow attendees.
